The Herrmann Team

The Herrmann Team | Home Avenue Flat Fee Realty

Sell Your Home with Full-Service Representation for a
$4,000 Flat Fee

The Herrmann Team provides professional photography, MLS marketing, a secure Supra lockbox, showing coordination, offer review, negotiation, and support through closing. Sellers receive complete listing representation with clear, upfront pricing, practical education, and guidance designed to help them make informed decisions throughout the process.

How the Fee Works

  • $600 due when your home is listed with Home Avenue Flat Fee Realty
  • $3,400 due at closing
  • $4,000 Total Listing Fee*

Full-service listing representation with professional marketing, MLS exposure, experienced negotiation, and guidance from listing through closing.

The Herrmann Team is a real estate team with Home Avenue Flat Fee Realty, a Minnesota-licensed real estate brokerage.

*The $4,000 listing fee does not include buyer-broker compensation. Sellers should also plan for buyer-broker compensation, which is commonly around 2.5–2.7%, depending on the transaction. We’ll help you understand your options based on your goals and current market conditions.

What the Selling Process Looks Like

We keep you informed, explain what to expect, and help you work through each decision from our first meeting through closing.

Step 1

Consultation and Pricing

We tour your home, learn more about your plans, review comparable sales, explain our services and listing agreement, and develop a pricing strategy that fits your goals.

Step 2

Preparing and Listing Your Home

We help you decide what should be completed before listing, measure the home, coordinate professional photography, prepare the MLS listing, and make sure your home is ready for buyers to see.

Step 3

Showings and Offers

We coordinate showing access through ShowingTime, communicate with buyers’ agents, review each offer with you, explain the important terms, and negotiate with your goals in mind.

Step 4

From Accepted Offer to Closing

Once you accept an offer, we help keep the transaction moving by coordinating inspections, appraisal, deadlines, communication, final details, and closing preparation.

What We Will Do For You

  • Complete an in-home Comparative Market Analysis to help determine a competitive listing price
  • Provide guidance on staging, repairs, improvements, and preparing your home for the market
  • Measure the home to help provide accurate listing information
  • Schedule professional photography to present your home effectively online
  • Provide property signage and an electronic Supra lockbox for showing access
  • List your home in the MLS and distribute the listing to relevant real estate websites
  • Coordinate showings, inspections, appraisals, and other key steps throughout the transaction
  • Review offers with you and negotiate with buyers and their agents based on your goals
  • Guide you through the transaction from listing through closing

Is a Flat-Fee REALTOR® Full Service?

Yes. The Herrmann Team’s $4,000 flat-fee listing service includes full-service representation from pricing and preparation through MLS marketing, showings, offer review, negotiation, inspections, appraisal, and closing. The primary difference is how the listing fee is structured—not the level of representation you receive.

Call or text us anytime: 763-286-8551

Experience Twin Cities Sellers
Can Rely On

For more than 21 years, our family team has helped over 700 clients throughout Minneapolis, St. Paul, and the surrounding Twin Cities communities.

We know selling a home can feel like a lot. Our job is to make the process easier to understand, give you honest advice, and stay closely involved from the first conversation through closing.

Through Home Avenue Flat Fee Realty, we provide full-service representation that includes professional marketing, MLS exposure, experienced negotiation, and transaction support. Our $4,000 flat-fee model is designed to give sellers clear, upfront pricing without tying the listing fee to the home’s sale price.

For many sellers, that can mean substantial savings compared with percentage-based listing fees, depending on the sale price and the structure of the transaction. 

Before you sign anything, we would be glad to meet with you for a free, no-obligation home consultation. We will tour your home, talk through your goals, explain our services and pricing, and answer your questions so you can decide what makes sense for you.

48 Homes Sold

In the last 12 months, with an average seller savings of $12,481.

321 Listings Closed

Over the last 5 years, totaling
$149.3 million in closed sales volume.

Statistics calculated as of June 30, 2026. Average seller savings compares The Herrmann Team’s $4,000 listing fee with a 3.3% listing-side fee based on each property’s sale price. Buyer-broker compensation and other transaction costs are not included in the savings calculation.

We’re ready when you are to help you make your next move with confidence.

Planning to purchase another home after you sell? Learn more about our full-service buyer representation and potential buyer rebate.

Frequently Asked Questions About Selling

Clear answers to some of the questions Twin Cities homeowners ask us before listing.

Is the $4,000 flat fee full service?

Yes. Our service includes pricing guidance, professional photography, MLS marketing, showing coordination, offer review, negotiation, transaction support, and guidance through closing.

When is the listing fee paid?

You pay $600 when your home is listed with Home Avenue Flat Fee Realty and the remaining $3,400 at closing.

Does the $4,000 fee include buyer-broker compensation?

No. Buyer-broker compensation is separate and depends on the transaction. We will explain your options and help you evaluate them based on your goals and current market conditions.

How do you help determine the listing price?

We tour your home, review comparable sales and current competition, discuss its condition and features, and develop a pricing strategy based on the market and your priorities.

Will you help us prepare the home for the market?

Yes. We provide practical guidance on preparation, staging, repairs, improvements, photography, and the steps needed before the listing goes live.

Can we meet before deciding to list?

Yes. We offer a free, no-obligation home consultation so we can tour the property, discuss your goals, explain our pricing and services, and answer your questions before you decide what to do.

Get Started Today →

What Twin Cities Sellers Say

Sellers describe the guidance, communication, marketing, negotiation, and value they received while working with our family real estate team.

Seller Process and Communication

“Jim provided examples of necessary documents, spot-on market analysis and a summary of the anticipated costs. All of this came with no obligation. Jim respected my opinions and provided honest, expert recommendations. Dory followed up on every inquiry, request and expectation.”

— Margaret Schmidt
St. Louis Park seller

Full Service Without Overpaying

“Choosing them offered the best of both worlds: a cost-effective flat-fee structure combined with a level of service, dedication, and professionalism that far exceeded my expectations.”

— Hui Xiong
Maple Grove seller

Repeat Client Experience

“I've used Jim and Dory for three sales and 2 purchases... with it you get a high quality, professional team with great service. I cannot recommend them highly enough!”

— Michael McGreevey
Repeat buyer and seller

Testimonials reflect individual client experiences. Real estate results vary by property, timing, market conditions, financing, fees, and transaction terms. Past experiences do not guarantee future results.

Our Sold Listings in Last 12 Months

The data relating to real estate for sale on this web site comes in part from the Broker Reciprocity Program of the Regional Multiple Listing Service of Minnesota. Real estate listings held by brokerage firms other this firm are marked with the Broker Reciprocity logo. Information Deemed Reliable But Not Guaranteed. Property locations as displayed on any map are best approximations only and exact locations should be independently verified.

Listing data © 2026 Regional Multiple Listing Service of Minnesota. All rights reserved. By searching, you agree to the EULA.